iPhone is the Top Selling Consumer Phone in the U.S.(iPhone成为美国销量最大的消费手机) [O'Reilly Radar 中文站]

iPhone is the Top Selling Consumer Phone in the U.S.(iPhone成为美国销量最大的消费手机)

Raven Zachary 2008-11-11

The third calendar quarter of 2008 (Apple F4Q08) was a record for iPhone sales. 6.9 million iPhones were sold from July through September, more than the 6.1 million iPhones sold in prior quarters combined. Steve Jobs mentioned during Apple's most recent quarterly earnings call (transcript) that the company had even beat out Research in Motion (RIM), which sold 6.1 million BlackBerry devices during the same period. iPhone 3G was launched in 21 countries on July 11th and is now for sale in 62 countries, with 18 more planned in the coming months.

Market research firm The NPD Group further reinforced the significance of the prior quarter by announcing that iPhone 3G was the top selling consumer handset in the U.S. (press release). iPhone dethrones the Motorola RAZR, which has held this position for an impressive 12 consecutive quarters. According to Ross Rubin, director of industry analysis for NPD, “The displacement of the RAZR by the iPhone 3G represents a watershed shift in handset design from fashion to fashionable functionality.”

This is an impressive feat less than a year and a half after the debut of iPhone in June 2007. With 13 million iPhones already sold, Apple may exceed 20 million before the end of the year. Does anyone have an estimate for iPhone unit sales in the fourth calendar quarter?

翻译：Michael J.

2008第三季度（Apple的F4Q08）iPhone销售创纪录。从七月到九月销售了690万部iPhone，超过了此前所有季度销售总和610万部。这是Steve Jobs在最近Apple的季度收益电话（文本）中谈到的，这一成绩甚至击败了RIM，后者同期销售了610万部黑莓手机。iPhone 3G七月11日在21个国家发布，现在在62个国家销售，未来几个月还计划进入另外18个国家和地区。

市场调研公司NPD也宣布iPhone 3G成为美国市场销售最多的消费手机。（新闻稿。）iPhone甚至击败了Motorala RAZR，RAZR曾经连续12个季度占据销售榜首位置。NPD产业分析主管Ross Rubin认为“RAZR被iPhone 3G取代成为手持设备由单纯的时尚向时尚功能化转变的分水岭。”

这是继一年半之前发布iPhone之后的又一伟大成功。iPhone已经销售了1300万部，到年底有可能超过2000万部。大家有兴趣可以预测一下第四季度iPhone的销售数字。