Good Devices Gone Bad(好东西都坏了)

Dale Dougherty Dale Dougherty 03.31.2008

(This entry itself had problems after posting and it took a day to fix. A good entry gone bad.)

My sister, Doreen, who is seldom on the bleeding edge of technology, bought a Kindle in January and by March she was sending it back.

My Kindle was a clunker. I LOVED it and had about 15 books on it when it finally died. The screen kept freezing and I had to reset it. They did a factory reset download but it didn't help. Finally it would only turn on by the reset button on back. UPS is delivering a new one today so that's good news....they are replacing buggy ones. I still think it is great even though I got a first generation dud.

With my iPhone, I've had three replacements, meaning I'm on my fourth phone in six months. I like the iPhone just fine. I don't like that it breaks down and there's not much I can do about it, except get a replacement. The first one had a problem with audio. I wasn't getting stereo out the headphones. So it worked as phone, but not an iPod. I sent that phone to Texas and got a replacement but then they sent me a "new" phone instead of fixing the one I sent them. That phone worked fine until the January 1.1.3 update caused it to shutdown automatically when it was not in the cradle. I took that one back to the Apple Store and got a "new" one. I got home, opened the box and this phone, probably a re-conditioned one, mis-behaved badly, as shown in the picture below taken from a video I made of the wacky behavior.

iphone broken

I had to take the iPhone back again and get another "new" one.

I can't guess what it must cost companies to service and replace these devices. Early adopters know this experience well. Too often, what we're adopting is a problem child. One of the biggest frustrations is just convincing the company that there's a problem. The support person is often less knowledgeable than you are. You have to go through their script, trying resets and reboots that you've already tried just so they can check off that it was done. When I took my iPhone into the Apple Store and waited my turn to talk to an impatient "guru", I was worried that the problem might be erratic and irregular and not show itself at the appointed time. That's why I took a short video of the screen flashing in crazy ways. Please believe me when I say it's not working.

Is the true cost of manufacturing much higher than companies think? Is this the tradeoff for manufacturing in China? Low prices, fast turnaround and lots of flaws. I don't mean to blame China. My guess is that designers of products are too distant from the manufacturing process and too hands-off. They design to add features, not to improve the process to prevent failures.

There's an opportunity to take a new look at manufacturing based on reliability and quality. Build products that are well-made and designed to last. Make them easier to repair or make it possible for others to fix them locally. Take seriously the environmental impact of all our throwaway technology.

****

On Sunday, several of us from the Maker Faire team met at ACCRC in Berkeley. ACCRC opened its doors to makers, allowing them to go through heaps of dead devices and see what can be salvaged for Make Play Day or personal projects. We had about 40 makers show up and they were literally like kids in a candy store. Tim Anderson had to make several trips with a handcart to his car.

James Burgett of ACCRC had on display the skull of junked electronics. He could send text messages to it and it would speak the words, reminding me of the Wizard of Oz. I plan to put the skull near the entrance of Maker Faire so you can play the Wizard.
Bad devices doing good again?

IMG_0019.JPG

我姐姐Doreen不是一个经常对新技术感兴趣的人,可她还是买了一个Kindle,一月份买的,三月份退回去了。

我的Kindle是个破玩艺儿。我很喜欢这东西里面还放了15本书。结果屏幕死了只好重启,做了出厂初始化也不行。最后只能通过背面的重启键打开。UPS今天又给我送来一个新的,这是个好消息……他们置换了很多这样的机器。我仍然认为它很不错尽管我买了个“第一代残货”。

我的iPhone都已经换过三回了,就是说我在用六个月里的第四个iPhone。我喜欢iPhone,但不喜欢它老是出问题而且我自己还修不了什么,只能换。第一个iPhone声音出了问题,从耳机里听不到立体声。所以这东西就变成个电话了,没有iPod的功能。我把它寄回德州对方给我寄回个新的,而不是把原来的那个修一修。这个电话一直不错直到一月份1.1.3升级,它只要不在机座里就自动关机。我去苹果店又给了我一个“新”的。到家打开盒子,这个手机估计是修过的,没法儿用,就像下面这张照片显示的一样,这是从我拍的一段视频中截出来的。

没办法又拿回去了,人家又给了我一个“新”的。

我不想猜这种服务和置换对公司来讲意味着什么。抢先尝试新事物的人最知道这种感受。往往我们尝试的都是问题产品。最大的一个困难是让公司相信这个产品有问题。售后支持的人经常不比我们懂得的多。你不得不走一遍他们的程序,试那些你已经试过的重启等等办法,然后他们才确认。我拿着iPhone 去苹果店,在那等着不耐烦的“大师”接见我,我最担心的是这个问题并没有规律,如果在这样的关键时刻不能再现怎么办?所以我拍了段视频,把疯狂闪烁的屏幕拍下来。当我说产品有问题的时候请相信我。

真正的生产成本比公司想象的高?这是在中国生产的结果?低价格,快速回收投入,然后一大堆问题。我不是说要责备中国。我认为是产品设计者离生产环节太远,造成脱节。他们只关心设计新功能,而不是去提高生产环节从而来防止问题发生。

这是一个重新审视基于可靠性和质量的生产的机会。去构建那些精心生产和设计的、真正用得久的产品。使这些产品易于修理以及可以让其他人在本地修理。请认真对待这些“用了就扔”的技术和产品带来的环境方面的冲击。

星期天我们几个Maker Faire成员去了伯克利ACCRC。他们敞开大门让我们检查成堆的废旧设备,看看哪些东西在Make Play Day或个人项目上能用。大概有40人去了,绝对像孩子在糖果店里一样。Tim Anderson用手推车往他车里运了好几趟。

ACCRC的James Burgett演示了这个废旧电子器件作的人头。他可以给它发文本信息然后人头就能读出来。这样我想起了绿野仙踪。我计划把这个东西摆在Maker Faire的入口处让大家玩。

没用的设备能再利用?

Discussion

Wan Dongxu, 2008/04/02

同意Dale最后提的想法:

去构建那些精心生产和设计的、真正用得久的产品。使这些产品易于修理以及可以让其他人在本地修理。请认真对待这些“用了就扔”的技术和产品带来的环境方面的冲击。

苹果的产品现在是设计快、生产快、挣钱快,最后扔得也快。可以做个统计看看大家手里有多少废旧不用的苹果设备,像PowerPC的机器,iPod。

给苹果出个营销主意:下半年苹果推出“Apple 产品临终关怀计划”——用户凭手里的旧苹果设备换购新产品!

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blog/good_devices_gone_bad.txt · 最后更改: 2008/12/03 由 radarman
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